For spas, hotels and members' clubs
The welcome drink that isn't champagne.
Epithe. is a daily powder for women, mixed with cold water. Built over ice with dried apple and a raspberry, it gives your guests an arrival ritual that looks like the real thing and contains no alcohol.
The serve
One serve, built at the bar in under a minute.
- 300ml chilled still water
- One level scoop of Epithe. — the measure is in the pouch
- Ice
- A wheel of dried apple
- A raspberry on a cocktail stick, resting on the rim
- A straw
Raspberry and apple flavour, naturally sweetened with stevia. Serve in a large stemmed wine glass or a highball — the stem is what makes it read as the champagne alternative.
Why a venue takes it
It gives the non-drinker the same arrival. Not a glass of water, and not an apologetic elderflower. Same glass, same ceremony, same photograph.
It costs a fraction of a glass of champagne. Trade pricing and cost per serve on request.
It takes thirty seconds and makes no mess. One scoop, stir, garnish. No blender, no juicing, nothing added to the prep list.
It sells itself at reception. Guests who like it can take a 14-day pouch home on the way out, or scan to subscribe. Retail margin on request.
It is a label your guests can read. Every active ingredient is named and every meaningful quantity is shown on the pack. Nothing on it needs explaining away.
What you get
- 14-day pouches and the measure, supplied by the case
- A bar card with the serve spec, the full ingredient list and the allergen information, for guests who ask
- A short staff note — one level scoop per guest, one serve per guest
- A point-of-sale card for retail at reception
- A named contact here, not a form
What we ask
We are careful about what is said about this product, and we would ask the same of your team.
- Staff describe the serve and the ingredients. They do not describe what it does. The bar card sets out exactly what can be said.
- One serve per guest, in line with the advisory on the pack.
- It is a food supplement. It is not a treatment, and not a substitute for a varied and balanced diet.
The only claims we make
Magnesium contributes to a reduction of tiredness and fatigue.
Vitamin D contributes to the normal function of the immune system.
That is the whole list. There is no authorised claim for live cultures, inulin fibre or L‑glutamine, so we do not make one — which is why nobody on your floor will ever have to defend a word of it to a guest.
Book a tasting
This trade buys on tasting, not on a web page. We will come to you with the glassware, the garnish and the pouches, and build it at your bar.
Email hello@epithelab.com with your venue and a week that suits. We answer within two working days.
We launch direct in November 2026. Tastings are running from November, with the first partner accounts opening in the new year.
Also open
Retail
Independent health stores, pharmacies and considered lifestyle retailers. Minimum order and margin structure on request.
Practitioners
Nutritionists and clinics who would like to recommend or retail it. We do not make efficacy claims and will not ask you to.
Workplace wellbeing
Employers running wellbeing programmes. Bulk subscription pricing available.
Press
Compliant product information, imagery and founder availability.
Trade enquiries
Or email hello@epithelab.com.